USA: 619 314 0814 UK: 020 3287 5145 SKYPE: fitpreneurs
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About Us

Dear Amazing Fitness / Health Professional,

I’m really happy you landed here, and I this will be a really important page for us to start this relationship. I would encourage you to read all of this page as it has some really critical information on it that will create massive momentum for you, not just in your business but also your personal life.

The ultimate success of your business; you helping more people, boosting your income so you can create more freedom, take your brand to the next level… starts with you and how you feel about yourself.

As the leader, it’s up to you to ensure you are operating at the highest level (emotionally, physically, mentally). If you are not, your business will not sustain itself.

This is why we only work with those that wish to be, or already are, high performers. You have to be willing to do the work. There’s no easy fix and there’s plenty of people who just want to pick up a paycheck and work with a handful of people. If that’s you, Fitpreneurs is probably not a fit. If on the other hand you know deep down you want to create massive impact in the world, read on…

Sadly, I learned the hard way when I was a personal trainer. I was living two lives. By day I was fit and healthy, and on the weekends, I was sabotaging my life and I was deeply unhappy, crippled with debt and not living to my highest purpose. This was because I was really unhappy and lacking in self worth. This reflected in my personal relationships, boundaries and how I ran my business.

This caused me a lot of stress, anxiety and overwhelm, which then created financial hardship and negative spirals. I was constantly up and down, and could never gain the momentum I wanted.

Even when i generated my first million dollars, things just didn’t feel right.

What I had to face up to was dealing with some deep truths that would eventually have me quit my destructive habits and reclaim my life. Now I have an amazing, world class team behind me here at Fitpreneurs and we’re dedicated to building and supporting those that truly want to be high performers.

It all started with me and an assistant, but but there’s much more support, and that’s really important, because the quality of coaching you get is just the same as the quality of coaching you give your clients. No two fitness professionals are the same.

It’s our mission at Fitpreneurs to create true transformation with you, develop you, align you so that you feel in flow, you’re happier and therefore, the business becomes just that little bit more fun to operate.

Plus, let’s be honest, it’s a little scary and lonely at times, so supporting and connecting you with other likeminded people that get the struggles, that understand the ups and downs is also a really important part of your success.

There are plenty of people out there that can help you with facebook ads and marketing. While we help you with the business strategy and systems, what makes the difference is how we work on you as a person. This is what will create a massive shift in your emotions, how you handle stress, and therefore, how your business grows.

It’s not just about having a business, it’s about how you feel while the business is running. Every new step up the success ladder creates another challenge and it’s my personal mission to ensure that you can do that, but also have an amazing quality of life, because I know that helping people drains your emotional energy and most likely you don’t’ spend a great deal of time filling yourself back up, when you know you should!

Some find this difficult because it forces you to overcome fears, be raw and honest and just like you ask your clients to get outside of their comfort zone, we do that with our clients. A LOT!

Do you want average results or do you want to enter the 1% in a whole new category in the industry (we created it), not just financially but also in lasting change that you create for yourself and your clients.

True transformation goes WAY beyond lifting weights and nutrition plans. There’s a whole new level of the industry that is open, if you want to step in. The rewards both personally and professionally are remarkable.

Whether you’re a new personal trainer, nutrition expert or health coach, Fitpreneurs is dedicated  to help you create the biggest impact you can on the world.

Don’t confuse Fitpreneurs with simply ‘business coaching’. There’s plenty of mentors around offering facebook ads and email marketing. While we teach all that but we do far more. Because that’s not what you need to get the edge in the industry…

In fact.. we have created the best sales, marketing and business systems in the world, the truth is, we have a very different secret framework behind closed doors that will create some serious shifts with your beliefs, your identity and how you show up with your clients. This an THE ELITE club and we are dedicated to growing a whole new category in the fitness industry.

Does this sound like you?

  • You want to be the best in the world and run an amazing business that is always growing?
  • You want to be or already are a high performer?
  • Do you want to take your fitness business to a whole new level?
  • Do you want to climb the ladder quicker and work with the best?
  • Are you committed to growing yourself and your business together?
  • Are you an achiever, someone who is committed to creating a big impact?
  • Do you have the ‘elite’ mentality?
  • Have you got comfortable and need a shift?
  • Have you always wanted to be ‘the best?’
  • Are you in a constant search of ‘the next version of you?’
  • You often seek the ‘fast track’ and are willing to invest time, effort and energy in getting there?
  • Do you have a lot of knowledge but now want to maximize it?
  • Do you have a ‘calling’ to step up and serve your community?
  • You want to have a positive impact on the world?
  • You want to make the most of your mission to support your family and be a secure Do provider?
  • Do you find fulfillment in helping others?
  • Do you seek a connection with like minded people and often feel like others ‘aren’t on your wavelength?’
  • Do you like to support others in the same industry?

If you have said yes to most of these, then chances are The Fitpreneurs is the community for you and we’ll help to shift you to a whole new level of awesome. Check out some of these amazing success stories.

The Fitpreneurs is the brainchild of Simon Lovell, a former personal trainer, amazon best selling author (The Lunch Box Diet, Harper Collins) and expert to the national media including Men’s Fitness, BBC, Sport and other national publications.

Simon went through his own massive journey of struggle, from $50k of debt, addictions and pain to changing is life around and leading thousands of personal trainers and health professionals to amazing success not just in their business but in their personal lives.

A Little Bit More About Me… Tony Robbins, Richard Branson, Best Selling Books, Expert to Forbes, Men’s Health & Keynote Speaker…

Back in 2009, my 13-page ebook turned into a $160,000 book deal with publishing giant Harper Collins (that was a story you will learn about. I’m also a business and personal growth contributor for Forbes, and have been featured on Huffington Post, and many other leading publications and shows including the famous Entrepreneur on Fire. I am also on the Fitness Council for Men’s Health.

You should also check out the The Fitpreneurs podcast on itunes.

I’ve always been a firm believer in quality mentors. I’ve been fortunate enough to be mentored by the like of  Tony Robbins (below is a picture of us hanging out at a West End Show in London) and have ran along the beach with the likes of Richard Branson on his private island, Necker.


The Mission

It’s the mission of Fitprenuers to really shift the way you think about the industry, remove your limiting beliefs, call you out on your BS excuses and break you through to a new level so that you…

  • Love your business
  • You find growing your business fun
  • You reach six figures quicker than you could ever imagine
  • You help change more lives
  • You increase the level of results with clients
  • You overcome your fears
  • You become happier in the process.

Through our network of free content and coaching programs, we serve the following types of fitness professionals.

  • Newly qualified trainers
  • Trainers looking to grow in a gym or mobile
  • Trainers looking to open their own gym
  • Trainers / nutrition experts looking to work online and grow a second stream of income

The Fitpreneurs High Performance Formula

We get asked often…. how do you manage to get the results you do?

Honestly it comes from a combination of really good systems and a non cookie clutter approach to coaching. We have world class coaching. So much so that we have a 7 day on-boarding process called ‘High Performance Onramp’ which includes both mindset and wealth training before you even start your main coaching program with us.


Some of the best shifts we get are from how we get you out of your comfort-zone from day one! Just like you do for your clients, we make sure you’re always pushing to the edge. We’ve learned from the best in the world and developed our own techniques that will not just change your business but also change your life and that of your clients.


Whether it’s a sales system, a lead generation system or system for following up with clients, once you start to ‘get systems’, then everything changes. You must first learn the system, implement the system, and then optimize the system.

One of the most important elements is TAKING MASSIVE ACTION.

We ensure that you get down to work and GET IT DONE. This is so important because so many trainers suffer from ‘information overload’. When you have too much information, you can start to drown without making any money. We’ve been there and done that.

So first we tackle mindset, then we teach you new systems and then you implement those systems to get results.

It’s really up to you how much money you make, it just depends how much energy you want to put into growing your business into six figures.

Are You Ready To Become A High Performing Fitpreneur?

Before deciding whether to fully immerse yourself into the amazing Fitpreneur community, decide whether you can follow our 10 Commandments. They are essential to whether you would be a good fit for the community, coaching / mentorship.

  1. I will focus on results and changing as many lives as possible
  2. I will support my follow Fitpreneurs
  3. I will raise standards in all areas of my life
  4. I will stay focused on my mission
  5. I will stay in shape and be a good example to my clients
  6. I will take responsibility for my actions and drop my excuses
  7. I will give back to the community and be positive
  8. I will play full out, hustle and never give up
  9. I will seek stepping out of my comfort zone and overcome resistance
  10. I will be authentic, be honest and share my stories to inspire others

So are you ready to take yourself to the next level? The best next step is to apply for a call where my team can have an open, honest discussion with you about where you REALLY are in your business and life and give you an honest assessment of what some of the personal and business strategy blocks are.

If this page has resonated with you, click here and let’s get started at you changing the world! I’m not saying it’s going to be easy, but it will be some of the most rewarding, connected work you do that will create a far biggest shift with everyone around you than you could imagine.

High Performing Personal Trainers…

We help shift and push you as a business owner so you can be the best possible leader for your clients. Download the ultimate guide.

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USA: 619 314 0814 UK: 020 3287 5145 SKYPE: fitpreneurs